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How Netflix Users Can Delay the Price Increase

Close-up of a smartphone screen displaying the Netflix app icon. The red Netflix logo on a black background is centered and features a red notification badge with the number 1. Above it is the Shazam app icon on a blue background. The screen is blurred, showing a strong zoom effect.
Existing Netflix customers can delay switching to the new subscription prices under certain conditions. Photo: Getty Images

September 24, 2026, 2:35 pm | Read time: 3 minutes

Netflix is currently raising the prices of its subscriptions. While the higher rates already apply to new customers, existing customers are gradually receiving corresponding notices. A “trick” is circulating online that supposedly allows users to bypass the price increase. However, it doesn’t save money permanently; users can only delay the switch to the new price for a limited time. TECHBOOK explains what’s behind the trick and how users can apply it.

Price Increase Can Only Be Delayed

The alleged savings trick doesn’t involve a system loophole or a special offer. As the online magazine “Golem” reports, it’s about postponing the switch to the new price for as long as possible.

When Netflix informs users about the price increase, they must agree to the new terms for the subscription to continue. The streaming service sets a deadline for this. When this ends depends on the individual billing date and when Netflix informs about the price change. If no decision is made during this period, according to “Golem,” there is another deadline of about a month. Only after this does the subscription automatically end if no agreement is reached. This allows users to continue paying the previous price for a limited time.

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How the Netflix “Trick” Works

The so-called trick ultimately involves simply not responding to the notification about the price increase at first. Customers first receive an email informing them of the upcoming price change. Shortly thereafter, according to “Golem,” a corresponding notice also appears in the app. There, Netflix initially highlights the “Accept New Price” button. Those who select “Show Options” instead are taken to further options and can initially postpone the decision.

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Only in this second step can users delay their agreement and continue using their subscription at the previous price for the time being. This supposedly allows the switch to be delayed by up to two months. However, this doesn’t change the higher costs: After the deadline, affected users must accept the new price or their subscription will automatically end. Netflix points out on its help page that announced price changes generally apply to all members.

These Prices Will Apply in the Future

For many users, delaying might still be worthwhile. Depending on the plan, the monthly price increases significantly. These are the new prices Netflix will charge in the future:

  • Standard with ads: 6.99 instead of 4.99 euros per month
  • Standard without ads: 15.99 instead of 13.99 euros per month
  • Premium: 21.99 instead of 19.99 euros per month
  • Additional member with ads: 4.99 instead of 3.99 euros per month
  • Additional member without ads: 5.99 instead of 4.99 euros per month

Depending on the plan, delaying agreement can save a few euros, but in the long run, there’s no avoiding the new prices.

The fact that the price increase can be postponed at all also has a legal background. Netflix cannot simply automatically raise prices for ongoing subscriptions. Instead, the streaming service needs the consent of affected customers to the new terms. This is what creates the possibility to delay the decision for a while.

This article is a machine translation of the original German version of TECHBOOK and has been reviewed for accuracy and quality by a native speaker. For feedback, please contact us at info@techbook.de.

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