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WhatsApp Plus Launches on iPhones: What the New Subscription Offers

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WhatsApp Plans Change in Its Offering: New Subscription Brings More Features Photo: Getty Images
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May 12, 2026, 1:03 pm | Read time: 3 minutes

The announced premium subscription “WhatsApp Plus” is taking further shape: After initial tests on Android devices, the offer is now reaching selected iPhones. While the rollout is still gradual, WhatsApp itself is already providing concrete information on features and usage. This suggests a broader launch of the paid add-on service is imminent.

First iPhones Gain Access to WhatsApp Plus

The premium subscription “WhatsApp Plus” appears to be on the verge of a wide release. After hints and tests among Android users, observers now report that some iPhone owners have access to the offer. According to the portal “WABetaInfo,” which specializes in WhatsApp updates, the feature is appearing for some users of iOS version 26.17.74.

There is currently no widespread availability. Instead, the introduction is happening gradually. Users can check in the app settings to see if their account has already been activated. More accounts are expected to follow in the coming weeks.

WhatsApp Provides Details on the Plus Subscription

In parallel, WhatsApp is clarifying its plans for the new subscription. In the messenger’s help section, several entries on “WhatsApp Plus” can now be found. There, the company explains both the basic conditions and the subscription process.

Accordingly, WhatsApp remains free to use in its basic version. Messages, calls, and basic features are not tied to the subscription. “WhatsApp Plus” is intended as an optional extension offering additional features.

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More Personalization and New Features

The content described in the help section confirms earlier speculation about the range of features. The focus is on enhanced personalization options and better chat organization.

New options include premium stickers with special effects, customizable designs, and app icons. Additionally, users can pin up to 20 chats permanently at the top of the overview. Individual premium ringtones are available for frequently used contacts.

Chat lists can also be more personalized. Users can set their own notifications, ringtones, and designs to tailor the messenger more closely to personal preferences.

Also of interest: WhatsApp Plus is coming! These features will soon cost

Price and Availability Still Limited

An exact date for the full launch of WhatsApp Plus is not yet known. However, it is expected that WhatsApp will inform users directly once the offer is more widely available.

There are initial hints about the price: In Europe, according to WABetaInfo, a fee of 2.49 euros per month is currently displayed. The subscription automatically renews unless canceled in time. On iPhones, subscription management is handled through the App Store.

This article is a machine translation of the original German version of TECHBOOK and has been reviewed for accuracy and quality by a native speaker. For feedback, please contact us at info@techbook.de.

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